As for SWARNA VIHAR, we are fortunate to have a loyal investor base who continued to invest in quality opportunities throughout the darkest period of the credit crunch. We have had to adapt and change both our business and investment strategy, but we have had a good crisis all in all. For the real estate industry, the recession has been very healthy. For too long, companies with improper ethics, low service standards and bad ideas survived; buoyed by the rising tide of the boom. As the tide has ebbed, many real estate companies have been washed away leaving fewer, but better quality companies. As a result we have fewer, but stronger competitors. This is good for the property investing population and, we hope, good for our industry as a new competitive paradigm pushes standards higher.
were not otherwise easily accessible in the open market, and a service provider which behaves like a regulated (responsible) company in an unregulated market. This was true in the boom years and even truer now, so despite all the changes we have seen over the last two years, these principles remain. To this end we continue to focus much of our business resource on investment sourcing, analysis and due diligence. Over 98% of the developments presented to us are rejected on the basis of insufficient investment potential or due diligence checks. Although this approach has caused us to lose out commercially on some occasions, we take pride in the fact that being diligent has helped create the client relationships we currently enjoy and is directly responsible for our current strength.
So our new challenge is to move SWARNA VIHAR and our clients forward into the new world of opportunities that exist; this is a challenge that we relish. Since our founding in 2010 we have made sure progress towards our aim of becoming the leading name in the property investment market. These strong client relationships have been built through the effort of our exceptional team whose collective knowledge and experience far surpasses any other company in the industry. This is a strength we will continue to build. The fact that we have sold 2000 properties during that period is testament to this, as is the fact that our clients include sophisticated investors and institutions and that over 60% of our business comes from repeat purchase and client referral.
Our desire to innovate also remains. From 2010 to 2013 we pioneered many new markets and were indeed one of the first companies to bring investors quality opportunities in places such as Shadnagar, Gachibowly and Shamshabad. As investors have refocused on value in developed markets we have continued to innovate with new investment structures and methods of investing in properties previously only available to institutional clients.
Finally, to all of our existing clients; thank you and we hope your experience of working with SWARNA VIHAR has been enjoyable and rewarding. For those of you who have not previously invested with us, please take the time to speak to one of our consultants, register for our newsletters. Feel free to ask our advice on any real estate enquiry; our team will be happy to help. Don’t expect “hard sell” as this isn’t what we are about; we are an investment adviser. A substantial number of our existing clients deal with us for as much as a year before making their first investment. The reason for this is that we encourage our clients to make the right investment for their personal needs; knowing what this is and finding the opportunity can take time.
Thank you for taking the time to read this message and showing an interest in our company. If you have any comments or want to get in touch with either of us please do get in touch.
Best Wishes,
Lion. Sai Venkat,
CEO, Swarna Vihar Group.
